Here is a guest post from one of our speakers, Alex Miranda.
OK maybe becoming a WordPress SEO expert will not make you filthy rich, but you have to admit the title did grab your attention.
If you have a WordPress website then you are on your way to having a site which is not only easy to manage but with proper search engine optimization, it will leave your competitors in the dust.
Optimizing your WordPress site is not just about installing the proper SEO plugins. In Fact, WordPress is so search engine friendly that within a few weeks of properly optimizing your website, you will be ranking very well on Google.
Take for example the headline of my blog. You get just a few seconds to grab the attention of your intended target. This means you better make your headline impressive.
Let’s look at some of the reasons why your blog headline is so important:
- It is the first impression to your reader, on search engines, social media, & RSS Feed.
- 80% of people read headline copy ONLY
- Allows you to use search terms you wish to rank on in the headline
Those are just 3 reasons why the title of your headline is so important. Now let’s look at my headline and see why I chose it.
- I wanted to immediately grab your attention
- I wanted to rank on Google for multiple keywords taken from the headline.
If you want to see a live case study on how I got a client’s website to rank on the first page of Google for multiple search terms, then I suggest you drop in on my presentation.
Oh and BTW, based on my headline, can you figure out what search terms I was trying to rank for on Google?